C Net: Case Study

Brief

Graphica Display were approached by CNet's design team to produce the office branding for the firm's central London head offices.

Solution

1. A bespoke lightbox was manufactured and installed in the stair well/reception area creating a dramatic and memorable effect. To ensure the best possible finish, flex face graphics were used in the lightbox defusing and balancing the light and ensuring that individual strip lights can not be seen. The lightbox graphics were supplied by the interior design team and artworked by Graphica Display making the process as efficient and accurate as possible.

2. Branded wayfinding / signage was constructed from 10mm perspex sheets with printed vinyl floor plan applied to the back. 20mm brushed chrome stand-offs were used to hang the floor plan giving a minimalist, clean finish.

3. Plot cut vinyl lettering in matt grey attached to pillars to label departments, the brand's signature colours and font were used to maintain brand consistency.

4. The CNet logo was cut from 3mm thick fret cut brushed stainless steel with 20mm blind locator fittings, and placed inside the entrance giving visitors a smart first impresion.The logo has also been enlarged and cut as a stencil, our installers then painted through with a satin varnish to subtly change the paint colour.

5. The main office signage on the front of the offices was manufactured using10m laser cut perspex with a polished edge.

6. Another bespoke, built in light box integrill to the wall show casing CNet's clients created a stunning effect in the entrance.The lightbox has front face access allowing easy maintenance.

Result

The work carried out in the CNet offices has created a consistant standard of branding throughout. By using the best materials Create Canvas has ensured a long lasting and easily maintained set of graphics for these offices. CNet now stand out from their competition with premises that are both impressive, in line with brand and that help motivate staff.

Ref: RIBA Interiors Sector Review 2007.

For any further information for any commercial or retail projects, please contact Graphica Display.